Latasha Pittman is director of marketing and communications at Mondo USA.

She is responsible for everything from new product launches to social media, public relations to advertising, and vendor selection and management to tradeshows. The 20-year veteran of the sports flooring industry also serves as the internal strategic communications resource to the production, technical, sales, and executive teams on all marketing and communication matters, supports the sales team with competitive, intelligent data and research, and is responsible for the development of all product positioning and training materials, brochures, and other tools required for the execution of growth objectives. She has an MBA from Lake Forest Graduate School of Management and a bachelor’s degree from Lake Forest College